search engine optimization is the process to optimize the content and reach of your website to appear your page/website at the top of SEO is to attract users to your website when they search for things which are related to your content. people are not just posting the selfies or watching videos on social media like Facebook, insta, Twitter etc. many people research, discover ande educate themselves through social media about brands or any other organization. for marketers, its not to just enough to post on Facebook or Twitter. you must also weave social elements into every espects and create more sharing oppurtunities
As mobile devices become an increasingly integral part of our lives, it’s vital that marketers understand how to effectively communicate on this unique and extremely personal channel. Mobile devices are kept in our pockets, sit next to our beds, and are checked constantly throughout the day. This makes marketing on mobile incredibly important but also very nuanced. From SMS and MMS to in-app marketing, there are many ways to market on mobile devices, so finding the right method for your particular business is key. Beyond the mechanisms to deliver your message, you also need to think about coordination of your marketing across digital channels and make sure mobile is a part of that mix.